–Hello Bloggies and Bloggettes!
First things first, we have to get technical for a second. What makes a social media, a “social media”? Merriam Webster Dictionary defines social media as a form of electronic communication where users create communities to upload and exchange ideas, engage in conversation, and share other content.
Given this definition it’s no wonder social media gets the praise in our society that it does. Who wouldn’t want the ability to do all those things, and the ability to access most platforms straight from your smart phone, some would say it couldn’t get any better! It continues to grow and be a huge crutch to consumers because of the convenience it offers us. Within social media we can talk with others, consume our news, shop for clothes, get groceries delivered, go to school, go to work, etc. In this day social media is a vital part of some people’s everyday routine.
With this growing market, I think it’s imperative businesses pay attention to the content their buyers consume and market that (in a non-creepy way of course) to better enhance customer’s experiences. However, with every good thing there can be some bad. Social media continues to grow, but not all platforms have what it take to remain consistent in our day-to-day routines.
If you saw a new website/app coming in what characteristics would you look for? Leave me a comment and let me know!
–until next time,
Taylor's 